5 Stunning YouTube Stats That Will Only Grow

5 Stunning YouTube Stats That Will Only Grow

The first video was uploaded to YouTube in 2005, and since then the California-based video sharing portal has been breaking records. Here are 5 recent statistics that leave no doubt about YouTube’s stable future and amazing success. What do the numbers say? Let’s see it!

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1. About 2.3 billion people use it every month

YouTube is the only social media platform with more monthly users than Facebook. Of course, this number of viewers is also great news for novice videographers, as they can reach an extremely wide target audience by creating content.

With the spread of smartphones, this number will only increase,. According to 2021 statistics, 40.9% of YouTube videos are being viewed by phone users.

2. YouTube is the second most popular search engine after Google

In fact, YouTube gets more searches by users per month than Microsoft Bing, Yahoo and AOL combined.

Interestingly, the search for “how to”, “that is” and “how to do it” expressions increases by about 70% every year. What can be the reason behind this? The answer is simple: it’s a thousand times easier to do something based on a video than following instructions based on just a text with some images.

3. 1 billion hours of content are watched every day

If every person in the world watched a video every day, the average time spent in front of YouTube would be about 9 minutes per person.

Of course, this statistic is not really surprising, as videos are among the most popular types of content. Moreover, they have been on the forefront on social media for several years now.

Why are videos so successful?

  • They provide an audiovisual experience
  • They can be shared in seconds
  • On average, they generate 1,200% more shares than text and images combined

4. 62% of businesses see YouTube as a marketing tool

Whether your goal is to communicate with current customers or to acquire new customers, using YouTube can help to grow your business in the internet space.

Whether it’s a B2B or B2C business, quality content always reaches its destination. While continuous content production can be expensive, it all depends on the type of content. If you don’t want to spend a fortune on every single video, creativity and the sharp cameras of today’s smartphones can be the solution to your growth.

5. The average user views 8.89 pages per day

Anyone who goes on YouTube nearly never stops at a single video.

Moreover, by opening YouTube, it is almost certain that the user will spend at least the next 5-10 minutes watching videos. On average, people view 8-9 different YouTube channels every day.

This number is likely to increase every year, as YouTube Premium content and YouTube Shorts like TikTok videos have made the world’s second most popular social media platform even more fun.

The 5 statistics above prove that YouTube has not yet reached its full potential. As more and more people around the world have access to the internet and smartphones, the numbers indicated above may even increase a lot in just a few years.

Do you want to take advantage of YouTube’s business opportunities?

With our help, quality content production and reaching your target audience can no longer be an obstacle. Contact us!

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